Strataίon designed and printed the Summer Posters for the ASPIDA Group of Supermarkets. The poster was generic, communicating the “Cool Prices” in a Hot Summer.
We also design and print the Retail leaflet of ASPIDA supermarkets, with VARIABLE Store names and 2 different price groups due to the different V.A.T. according to the locations of the stores.
This actually leads to 100 UNIQUE LEAFLETS, printed and delivered at once, which actually is the concept the mass customization fully unfolded!