Project Description

Signs are what the word says. They are signs! They communicate signals. Signs, illuminated or not, are vital for the survival of a store, as they signal to the customers the message “I’m Here! Please Enter!

This sign was designed and delivered for a local retailer in Southern Attica, and it is illuminated through LED lamps. Its materials were Plexiglas with PVC letter and artwork cut. Every graphical element is been made from laser cut PVC sheets to match the exact colors of the logo. No printing has take place, at all.  This procedure was chosen not only because it retains color vividness but it is also more durable. Greece’s sun is good for humans but destructive for outdoor prints…